Why we publish our numbers
Most young companies wait until they have a polished story before they say anything. We are doing the opposite. This product is being built in the open, thousands of people use it every month, and they deserve to know where it is headed.
This series will track the progress month over month: growth, the retailers we add, what we ship, what does not work, and what we decide to change. No inflated numbers and no victory laps. When a month is bad, we will write that too.



